With digital finance on the rise and a new generation of investors seeking access and education, EBC is expanding its presence across the region. Here, we answer some of the key questions shaping EBC’s LATAM strategy.

Why is EBC focusing on Latin America?

EBC Financial Group is focusing on Latin America because the region is experiencing a surge in interest in self-directed trading and alternative investments, particularly as digital finance gains momentum. According to the National Survey of Financial Inclusion (ENIF), over 10 million people in Mexico now use digital financial products, reflecting a cultural transformation towards greater financial control and inclusion. 

With Mexico’s retail investor penetration still under 10 percent, EBC sees significant potential to empower a new generation of traders by providing access, education, and trustworthy trading solutions. As David Barrett, CEO of EBC Financial Group (UK) Ltd, explained during iFX EXPO LATAM 2025, “Volatility isn't something to fear - it's something to understand and navigate with discipline. At EBC, we're focused on giving traders the tools and education they need to make confident decisions, even in uncertain conditions.”

What challenges do LATAM investors face?

LATAM investors face a range of challenges, including currency volatility, changing interest rates, geopolitical uncertainty, and a lack of access to advanced trading platforms and financial education. Trust remains a significant barrier, with many traders wary of unreliable brokers and scams that have previously affected the region.

José Manuel Herrera, EBC Financial Group’s Regional Manager for Latin America, noted, “Investing isn't just about capital - it's about trust and knowledge. Our role is to help people make more informed decisions and gain access to tools that once felt out of reach.” EBC’s LATAM Traders’ Exchange events in Colombia also highlighted the need for tailored education, hands-on workshops, and technology that addresses local market dynamics and regulatory requirements.

How does EBC address volatility and trust?

EBC addresses volatility and trust by equipping traders with the tools, education, and support needed to navigate unpredictable markets. David Barrett, CEO of EBC Financial Group (UK) Ltd, emphasised at the expo that “resilience and adaptability are more crucial than ever.”

EBC’s approach centres on responsible trading practices, investor protection, and transparent access to global markets under regulatory oversight from the FCA (UK), ASIC (Australia), CIMA (Cayman Islands), and FSC (Mauritius). The firm also collaborates with local brokers, fintech developers, and educational institutions to co-create solutions that address regional barriers and foster a more inclusive trading environment. EBC’s ongoing Million Dollar Trading Challenge in Latin America further encourages skill development and community engagement.

What are the next steps for EBC in the region?

EBC’s next steps in Latin America involve expanding beyond Mexico into countries such as Colombia, Chile, and Argentina, each offering distinct growth potential. The company is committed to establishing a local presence, providing multilingual support, and delivering culturally relevant content to meet the needs of diverse investor communities. 

EBC has already secured its trademark in Chile, reinforcing its commitment to responsible market expansion and investor protection. The firm will continue to prioritise financial literacy, technology access, and partnerships with local stakeholders to build trust and resilience in the LATAM trading ecosystem.

Empowering Latin America

EBC Financial Group’s participation at iFX EXPO LATAM 2025 reflects its commitment to empowering Latin American investors through education, technology, and trustworthy market access. As the region’s trading landscape continues to evolve, EBC aims to foster a more inclusive, resilient, and informed community of traders across Latin America.